Business Insights

VR and the Return of Hardware

Here at bluesalve we’ve been closely watching the evolution of virtual reality for the consumer market. When you’re looking at a genuinely revolutionary technology, you can’t…

Serving the Audio Prosumer

An old cliche tells us that a rising tide lifts all boats. The home audio industry could certainly use the lift. Over the past two decades,…

Will It Finally Matter?

It’s been nearly three years since the heavyweights of the connected world agreed to join forces on an interoperability standard for smart devices. What began as…

How Smart Does Your Smart Product Need to Be?

As is true of people, some smart devices are smarter than others. And as is true with people, greater “smarts” in devices usually cost more time…

Video or Bust: The New Physical Security

Don’t look now, but traditional security integration as we know it today may be moving toward the exit. Business and technology trends are shifting the industry…

Beating the Odds: Are You the Twelfth Startup?

Written by: Lew Brown, Partner, bluesalve partners, CEO Motum.ai It’s often said that 9 out of 10 startups end up failing, but that’s not true. According…

Data: The Path to Creating Successful Products That Customers Love

Written by: Meghan Boots, Senior Consultant Some of our clients come to us convinced that their product should be aimed at a specific market, or that…

Supply Chain Strategist: Resiliency In Abnormal Times

While the pandemic’s effects on the supply chain are only about 18 months old, it’s been an eternity for companies caught in the middle, or worse,…

Audio Retailer Renaissance: Part 4

Now that we’ve discussed background and foreground on what next-gen audio retailing might look like, let’s cut to the chase – where’s the money? Beyond the…

Audio Retailer Renaissance: Part 3

What will a successful next-generation audio retailer look like? We already know plenty of examples from the extant luxury and custom installation side of the business.…